Style Guide

TOWER Family: A walk with VEJA
At the forefront of VEJA’s ethos is an ongoing battle for better working conditions - they’re striving to look after the planet, workers and the average consumer on a daily basis whilst making your...
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TOWER Family: Two Wallabees for your tastebuds
It all began at the Clark brothers' tannery in Somerset. From those unassuming beginnings sprang a shoe that would quietly rewrite the rules of casual footwear: the Wallabee. Decades on, the Wallab...
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DNA Deep-dive: A classic, the Clarks Originals Desert Boot
Clarks, the internationally renowned name we know today, hasn't always represented a footwear-culture image overflowing with monthly Wallabee and Desert Trek collaborations. After all, collaboratio...
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Drawing the line: Sustainable or just plain Vegan?
Sustainable or just plain vegan? Vegan and sustainable are often used as if they mean the same thing. They do not. A vegan shoe avoids animal-derived materials; a sustainable shoe has to look more ...
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The History of Timberland’s Classic 6 Inch Boot
Originally launched as your average, 6 inch waterproof nubuck boot, the Timberland icon was solely produced to withstand harsh weather conditions America had to offer.
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DRAWING THE LINE: Styling loafers and mules, a how-to guide!
At TOWER, we'll never tell you what to do - but, we can offer some guidance on styling out certain silhouettes! After all, how do you style loafers? How does the cosy mule fit into your rotation? T...
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Just what is VANS VR3 commitment?
Whilst this may have been the brand’s first silhouette to bear that coveted side stripe, it’s by no means the end to their eco-centric plans – this is just the beginning.
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DNA Deep-dive: Sustainability with TOWER
At TOWER, we take pride in a core set of principles that sit at the heart of everything we do — which means each new brand, style and store opening that expands our presence across London is curate...
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TOMS Shoes: What Changed, Explained
TOMS gets misread a lot. People remember the wristband-and-canvas era, the one-for-one pledge printed on every shoebox, and assume nothing since has changed. Plenty has. The name is older than the...
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