Style Guide

Made for Summer: Dr. Martens’ Latest Collection Lands at Tower!
A Shoot in Hackney We shot the collection around Broadway Market in Hackney, photographing the Zebzag, Jorge, Josef, Nartilla and Blaire with Alex J Robson; Gustavo and Gabriella wear the pieces th...
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TOWER Family: Is Dr. Martens in your spring rotation?
Giving you another reason to shop at TOWER this season, we’re celebrating the pending good weather with a Dr. Martens refresh on our favourite lines - meaning more sandals, more boots and *hopefull...
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TOWER Family: FILA the timeless Disruptor (II)
Finding its feet in 1911 as a textile shop owned by two brothers, FILA distributed sewing materials to those in the local area - ultimately, supporting people at the brand’s heart from day one. Aft...
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LAUNCH ALERT: Clarks x ONE School: The NYC Wallabee
The collaboration Based in the US, ONE School challenges the lack of diversity in advertising on a global scale, giving Black creatives free access to some of the industry’s top talent. The initiat...
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TOWER Family: Kicking it with Doc Martens
Dr. Martens’ story starts with the Griggs family in Wollaston, Northamptonshire, and a German army doctor’s air-cushioned sole — we’ve told the full account of how those two threads became ‘Airwair...
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Peace of mind with Dr. Martens, IFUCARESHARE and Jason Markk. A recap!
Event recap On 29th May 2022, TOWER joined forces with Dr. Martens, influential advocates for Men’s Mental Health, Jason Markk, a host of industry experts and local food spots — members of London’s...
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2017, it was a ride. We grafted hard, opened more stores, brought on new brands and collaborated with a lot of great people. Here are some of the highlights. March — Crepe City, No. 1 Our first ...
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LDN Indies: championing and highlighting fellow independent businesses in London. Kuki. For the second instalment of our LDN Indies series, we sat down with long-time TOWER collaborators Kuki. We...
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TOWER London WIN Drapers Independent Footwear Retailer 2016
TOWER London has won the Drapers Independent Footwear Retailer of the Year Award 2016 — reclaiming the title the family business first won in 2014. The award, one of the most respected in British i...
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Drapers Independent Footwear Retailer of the Year 2016
TOWER London has been announced as a finalist for the Drapers Independent Footwear Retailer of the Year 2016. The award is one of the most prestigious in British independent retail, and reaching th...
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