MADE FOR SUMMER ; Dr. Martens’ latest collection lands at Tower!

A Shoot in Hackney

This season, we’ve teamed up with Dr. Martens to spotlight the Zebzag, Jorge, Josef, Nartilla, and Blaire. Captured through the lens of photographer Alex J Robson and worn by Gustavo and Gabriella, these styles shine in our favourite locales, starting with Broadway Market in Hackney. The shoot captures Hackney’s market energy—its textured backstreets and sunlit terraces—matching the collection’s blend of heritage and modern edge.

Design & Details

From updated icons like the Blaire and Jorge—reimagined in tougher materials and fresh colours—to new favourites like the Josef, crafted for enhanced comfort with adjustable straps, a durable welted Shore sole, and a silky suede footbed, this collection is Made for a new era of summer. Each silhouette balances heritage construction with contemporary detailing, offering pieces that look as good as they feel.

Built to be worn, these styles nod to Dr. Martens’ longstanding commitment to durability without compromising on modern comfort. Expect purposeful detailing—reinforced stitching, resilient soles and premium leathers and suedes—that perform across the city and beyond, season after season.

Styling the Collection

From a styling perspective we’ve worked alongside Gustavo and Gabriella to produce looks that pair well with each shoe, while remaining true to their personal style. The unisex nature of each silhouette allows us to showcase the collection’s versatility, evident throughout: the Zebzag looks at home tucked into baggy jeans, or worn barefoot with the ankle strap down alongside a flowing summer skirt.

These are pieces that move through your wardrobe with ease—work-ready yet relaxed, statement-making yet effortless. Pair them with lightweight tailoring for evenings or pared-back denim and linen for daytime; the collection adapts, elevates and endures.

It’s about more than footwear; it’s about embracing the season on your own terms.

Made the DM way since the ’90s. Made to last. Made for more. Made Strong.

Experience the full collection now, available both in-store and online.

You can shop the full collection now both in-store and online at Tower-london.com

Shop Dr. Martens Summer Styles at TOWER

Dr. Martens Womens Black 1461 Smooth Leather Shoes View product

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Dr. Martens 1460 Smooth Womens Cherry Red Leather Boots View product

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