Style Guide

TOWER Family: Revisiting Sub Blue with Dr. Martens

For AW22, you may remember that TOWER joined forces with HQ-resident Dr. Martens to cast a yellow-tinted spotlight over a healthy dose of up-and-coming talent. We got up close and personal with Liv...

If It Ain’t Dr. Martens, We Ain’t interested

You’ve met the talent, but now it’s time to meet the stars of the show. Dr. Martens’ icons aren’t to be messed with - after all, they secured icon-status for a reason! 

DNA Deep-dive: Helping you style Dr. Martens' 1461

Now to address the age‑old question: how should we style Dr. Martens' classic 1461 shoe — and why hasn't anyone answered this before? It's simple — in an age of trainers, pin‑rolled jeans and brigh...

TOWER's Summertime Editorial: The Picnic

Summer arrives once a year, and when it does, the footwear question becomes surprisingly important. The right pair carries you from morning coffee to afternoon park to evening plans without a secon...

Drawing the line: what sets VEJA's V-10 apart from the V-12

As the saying goes, you can have too much of a good thing - but, at TOWER we don’t think that applies to French footwear brand VEJA. Since preliminary ideas surfaced in 2003, VEJA has campaigned fo...

Birko-Flor, EVA and BirkiBuc, a Birken-story

In all of its comfortable glory, Birko-Flor is a skin-friendly, tear-resistant and synthetic textile that takes significantly less effort to look after than your everyday leather. Each sheet is com...

The Ultimate Guide to Crocs

Crocs. Some love them, some not so much. The footwear brand that started as a boat shoe quickly became a household name, gaining a huge audience due to their comfort and practicality. Despite crit...

Your Summertime Birkenstock Rotation

As you’d expect with a name of such stature, footwear brand Birkenstock was founded a long time ago - starting life in 1774 as a subject an cobbler around Langen-Bergheim, Germany.

VEJA’s Environmental Commitment to the Planet

So, is VEJA sustainable? Is VEJA vegan? Is VEJA a comfortable brand to wear? Let’s find out…

The Complete History of Crocs

Few footwear brands have travelled the distance from novelty to cultural institution as decisively as Crocs. In just over two decades, a clog designed for a sailing trip has become one of the most ...