Style Guide

DRAWING THE LINE: Styling loafers and mules, a how-to guide!
At TOWER, we'll never tell you what to do - but, we can offer some guidance on styling out certain silhouettes! After all, how do you style loafers? How does the cosy mule fit into your rotation? T...
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The Best British Footwear Brands
We’ve put together a list of the best British footwear brands going, and some might surprise you! Read the full article today.
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The History of Footwear Brand Kickers
When the going gets tough, Kickers use all 50 years of experience to get going. But, what sculpted them into the brand we see today?
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DNA Deep-dive: Fila & The Fila Disruptor
FILA DISRUPTING Fila & The Fila Disruptor Now bearing the impressive title of South Korea’s largest sportswear company, you wouldn’t guess Fila’s roots were so humble. When the brand was founde...
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DRAWING THE LINE: Vans, Vans and more Vans
Waffle-soles are all well and good; in fact, they're positively iconic — but what sets each silhouette apart? Fortunately, if there's one thing that TOWER does well, it's separating the yes from th...
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But, what do we actually know about FILA? Well, we've managed to get our hands on the book that explains it all. The book that takes us 110 years back in time to day one, landing in 1911 Biella - t...
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DNA deep-dive: THE VANS SLIP-ON
THE VANS SLIP-ON | WHAT'S THE DEAL? It’s pretty clear Vans is no stranger to churning out icons, especially when you consider silhouettes in the brand’s archive like the Old Skool, Authentic, Era a...
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What's the Difference Between Vans' Authentic & Era?
We've done the hard work for you so you can finally tell the difference.
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The history of Dr. Martens is more than when the first pair of boots were released and where they were based. Read the origin story here for how Dr. Martens changed the face of British rock-and-rol...
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The flowers are out, the sun is making its presence known, and there's a distinct shift in the air. Spring has arrived — and with it comes the annual opportunity to refresh your footwear rotation w...
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