Style Guide
DNA Deep-dive: Fila & The Fila Disruptor
FILA DISRUPTING Fila & The Fila Disruptor Now bearing the impressive title of South Korea’s largest sportswear company, you wouldn’t guess Fila’s roots were so humble. When the brand was founde...
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DRAWING THE LINE: Vans, Vans and more Vans
Waffle-soles are all well and good; in fact, they're positively iconic — but what sets each silhouette apart? Fortunately, if there's one thing that TOWER does well, it's separating the yes from th...
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But, what do we actually know about FILA? Well, we've managed to get our hands on the book that explains it all. The book that takes us 110 years back in time to day one, landing in 1911 Biella - t...
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DNA deep-dive: THE VANS SLIP-ON
THE VANS SLIP-ON | WHAT'S THE DEAL? It’s pretty clear Vans is no stranger to churning out icons, especially when you consider silhouettes in the brand’s archive like the Old Skool, Authentic, Era a...
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What's the Difference Between Vans' Authentic & Era?
We've done the hard work for you so you can finally tell the difference.
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The Rise of Veja Unless you have been hiding under a rock for the past few years, it would be very hard to miss the rise in popularity and demand for Veja trainers. Established in 2005 by French c...
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The flowers are out, the sun is making its presence known, and there's a distinct shift in the air. Spring has arrived — and with it comes the annual opportunity to refresh your footwear rotation w...
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Each year, the fashion world changes and we are faced with fresh trends, styles and the most popular trainers. These are the trainers that everyone has been wearing this year, will wear next year a...
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MADE FOR SUMMER ; Dr. Martens’ latest collection lands at Tower!
A Shoot in Hackney This season, we’ve teamed up with Dr. Martens to spotlight the Zebzag, Jorge, Josef, Nartilla, and Blaire. Captured through the lens of photographer Alex J Robson and worn by Gus...
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TOWER Family: Is Dr. Martens in your spring rotation?
Giving you another reason to shop at TOWER this season, we’re celebrating the pending good weather with a Dr. Martens refresh on our favourite lines - meaning more sandals, more boots and *hopefull...
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