Style Guide

TOWER Family: Revisiting Sub Blue with Dr. Martens

For AW22, you may remember that TOWER joined forces with HQ-resident Dr. Martens to cast a yellow-tinted spotlight over a healthy dose of up-and-coming talent. We got up close and personal with Liv...

The Winter Boots Editorial

Winter demands more than a warm coat — it asks for footwear that can carry your look through wind, rain, and the city's unpredictable charms. Boots are the season's heavy lifters: practical enough ...

TOWER Family: Revisiting the Doc-tor!

TOWER takes you back to 1901, when the Griggs family established themselves as a workers' staple at the heart of Wollaston, Northamptonshire - the birthplace of what would become Dr. Martens. Airwa...

DNA Deep-dive: Timberland’s Classic 6-Inch Boot

Every detail of the original Timberland boot exists for a reason. Look past the now-iconic wheat colourway and you’ll find a boot that was engineered, not decorated — every material and constructio...

Why Are Skechers So Comfortable? The Memory Foam Story

The Science of Comfort: How Skechers Keeps You On Your Feet All Day Anyone who’s spent hours on their feet knows that comfort isn’t just a luxury—it’s a necessity. Skechers, a brand synonymou...

Red Wing Moc Toe: The Boot That Built America

The Red Wing Moc Toe has a reputation that transcends trends and borders: a hardworking, good-looking boot with history stitched into every panel. Its blend of utility and understated style means i...

Dr. Martens Icons: 1460 vs 1461 vs 2976 Chelsea

You’ve met the talent, but now it’s time to meet the stars of the show. Dr. Martens’ icons aren’t to be messed with - after all, they secured icon-status for a reason! 

How to style the Dr. Martens Adrian Loafer – Jeans Edition

Simply put, not everyone can rock a Canadian tuxedo – but those of you who can, do it brilliantly. 

TOWER Family: The CAT Footwear Intruder

CAT Footwear Intruder: the chunky trainer that still looks built to work The CAT Footwear Intruder sits in that sweet spot between workwear and streetwear. It has the oversized sole, the hiker-insp...

The Story of Red Wing Shoes: 120 Years of American Craft

Few boots have carved their way into both American industry and global style quite like Red Wing. Across more than a century of making hard-wearing footwear in Minnesota, the brand has stayed true ...