How to Care For Your Trainers, Boots and Smart Footwear

We hear you. How do I keep my shoes looking clean for longer?

Looking after the pairs you already own is one of the easiest ways to get more wear out of them. You don’t need to bubble-wrap your shoes or treat every puddle like a disaster. A few simple habits can keep leather, suede and everyday trainers looking better for longer.

How to Prepare Your Shoes

It's not all about cleaning them post-wear — preparing them for the wear ahead can be just as important. Think about it this way, would you leave the house without showering, moisturising and doing your hair? No — so you shouldn't leave the house without preparing your leather shoes, specifically. Nature is a dangerous place; so are London's paving slabs.

TOWER Beeswax Polish (and shine!)

Best for use on premium black leathers, this beeswax is exclusively available at TOWER - buffing out a long-lasting shine with help from a soft cloth, too. The process isn't a long one, it just requires a little love!

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How to Clean Your Shoes

Say you didn't follow our prior instructions - that's fine, we don't take it to heart, but there is something you can do to revive your favourite shoes. Before anything, we ask that you brush away all of the loose dirt with a horsehair brush as any debris can dampen and soak further into the suede, leather or otherwise.

TOWER Nubuck Cleaning Block

One for small marks on soft, soft suede! Sometimes a cleaning foam isn't necessary - whilst that may be hard to believe, we wouldn't lie to you. Simply use the corner and gently rub the mark until it crumbles, just like an eraser. Nubuck and suede, fear no wear!

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TOWER 125ml Foam Cleaner

With a soft-bristle brush, preferably horsehair, the foam cleaner can lather up and clean deep into technical materials, leather, suede and mesh of course. We do recommend only using a little pump per brush stroke. Don't over saturate!

If we offered the correct advice for you, this may well be the perfect blog! But, if your pair is completely destroyed and destined for the bin, then why not hit one of the blogs below? Let's find a pair together!

Care essentials at TOWER

Tower London Black Wax Polish - 50ml View product

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