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TOWER Loyalty

Log in or sign up to Tower London to earn rewards today

 

At TOWER, there is just one thing that means more to us than the latest footwear - if it’s not Brick Lane’s cobbled backstreets, then it has to be… family.

As one of London’s most exciting independent retailers, we do our best to look after those nearest and dearest, which is why we’re introducing the TOWER Loyalty Scheme.

To join the family, sign up below and start saving those points.
If you already have an account, log in to check your progress!

Collecting Loyalty Points

Earn points when you complete activities

Make a purchase

5 points per £1

Create an account

200 points

Sign up to newsletters

500 points

Redeem points for rewards from Tower London

Follow our socials

200 points

Read the blog

10 points [5/month]

Refer a friend

50 points

EARN POINTS

Make a purchase

5 points per £1

Happy Birthday

500 points

Like us on Facebook

50 points

Follow us on Twitter

50 points

Follow us on Instagram

50 points

Write a store review

200 points

Post our hashtag on Instagram

200 points

Redeeming TOWER Rewards

10% off

1500 points . £50 minimum spend

20% off

3,000 points . £100 minimum spend

£5 voucher

1500 points

£10 voucher

3,000 points

TOWER Loyalty Perks:

Member Start here
  • 5 points per £1
  • 10% off birthday voucher
  • Free returns
Insider Reach 1,500 points
  • 5 points per £1
  • 15% off birthday voucher
  • £5 tier reach reward
  • Early access to sale
  • Free delivery
V.I.P. Reach 3,000 points
  • 10 points per £1
  • 30% off birthday voucher
  • £10 tier reach reward
  • Early access to sale
  • Access to exclusive events
  • Access to giveaways
  • Exclusive in-store promotions

TOWER Loyalty Perks:

Member Start here
  • Early access to sale
  • Member only competitions
Insider Reach 1,500 points
  • £10 tier upgrade voucher
  • 15% anniversary discount
  • 15% birthday voucher
  • Double points
  • VIP event invites and launches
  • Early access to limited drops
  • Early access to sale
  • Member only competitions
V.I.P. Reach 3,000 points
  • £15 tier upgrade voucher
  • 20% anniversary discount
  • 20% birthday voucher
  • Triple points
  • VIP event invites and launches 
  • Early access to limited drops
  • Personalised discounts
  • Early access to sale
  • Member only competitions

FAQs:

WHAT ARE LOYALTYPOINTS AND WHAT CAN I GET FOR THEM? 

  • You can use points as virtual currency to redeem discounts. Visit Redeem points to find out how exactly. Accumulating points allows you to reach higher tiers and unlock greater rewards.
 
 

HOW DO I REDEEM MY DISCOUNT CODE?

  • Each time you make a purchase at tower-london.com visit the Redeem Points page. This code will be automatically generated onscreen ready for you to copy and paste into the promo code box on the checkout page.  

 
 
WHAT DO PENDING POINTS MEAN? 

  • Pending points appear for 14 days to take into account returns and any other unforeseen circumstances and return windows. 

 

CAN I CANCEL MY REWARDS IF I DECIDE NOT USE OR REDEEM ACCIDENTALLY?  

  • Active rewards expire if not redeemed and the points are returned to your points balance. Please note this can take up to 12 hours to process.

 

CAN I BE DEMOTED FROM A TIER BY REDEEMING POINTS? 

  • Members cannot be demoted from a tier if they redeem points which takes them below a tier threshold. Once you rank up a tier you will never drop back down below that tier you have earned. 

 

WHAT IS THE DIFFERENCE BETWEEN ACTIVE POINTS & LIFETIME POINTS? 

  • Active points is the total number of points earned in the last 12 months. These points can be used to redeem credits under the redeem points section. 
    Lifetime points is the total number of points earned relating to your total spend since joining Tower Loyalty Program.  

 

WHERE CAN I CHECK MY POINTS BALANCE?

  • Simply log into your account and your current points balance will be displayed on your profile dashboard. 

 

DO MY POINTS EXPIRE? 

  • Yes, active points expire after 12 months from your last purchase. 

 

WHAT SHOULD I DO IF I THINK THERE IS AN ERROR IN MY POINT BALANCE?