DNA Deep-dive: Lug it, lug it! Timberland's tri-holed boatie

DNA Deep-dive: Lug it, lug it! Timberland's tri-holed boatie
In their own words, Timberland combined hard work, innovation and a love for the great outdoors to birth the brand back in 1952. Founder, Nathan Swartz, began his footwear story upon partial-investment into the Abington Shoe Company - later buying out his partner and welcoming his sons into the business. But, we've touched base with the brand before. Today, is all about the tri-holed, deep-lugged classic boat shoe. What sets them apart? Why should we all buy into the hand-sculpted boat shoe that is one of Timberland's Icons? First and foremost, didn't you see? They're hand-stitched! Originally designed in 1978, this boat shoe soon became a classic with thanks to a rugged boot lug underfoot. Timberland supports responsible manufacturing via the Leather Working Group, so that's a perk as well when it comes to premium, full grain leather. If that wasn't enough, consider the 360 degree functional rawhide lacing system for a custom fit, lined in leather for additional comfort beyond the EVA-blend foam footbed, Available in-store and online now at tower-london.com.